See "sign and billboard."
SIGN
Any identification, description, illustration or device, illuminated or nonilluminated, which is visible from any public place or is located on private property and exposed to the public and which directs attention to a product, service, place, activity, person, institution, business or solicitation, including any permanently installed or situated merchandise; or any emblem, painting, banner, pennant, placard or temporary sign designed to advertise, identify or convey information, with the exception of window displays and national, state or local governmental flags.
A. A structure erected on supports or suspended or projecting from a building, including a banner or flag.
B. The fastening of a board or other prepainted material having prepainted or printed thereon letters, words or insignia.
C. The erecting or superimposing of separate cutout letters on the walls of a building or the placing of said letters on a plane surface which projects from the wall of the building.
SIGN, ADVERTISING
A sign which offers services or goods produced or available somewhere other than on the lot on which the sign is located. The words "advertising sign" include the word "billboard." Neither directional, warning nor other signs posted by public officials in the course of their public duties shall be construed as "advertising signs."
BILLBOARD
A sign other than one indicating a business conducted on the premises and upon which advertising matter of any character is printed, posted or lettered by any means and which is designed for such purposes.